With Magic Wand Brands we are tapping into the age-old story of the wife/mom/daughter who holds the family together - the rock. She is the woman who does everything for everyone all the time and is taken for granted. Not because she isn’t respected or appreciated, but because she is so capable that she makes it all look easy. To everyone else, she is the Wizard of Oz, waving her Magic Wand and making things appear or disappear at will.
Magic Wand Brands creates products that make a woman's life just a little bit easier, shaving off time in everyday tasks so that she can recapture some of those precious moments to finally start taking care of herself.