The Benjawan logo was designed to reflect the harmony and mindfulness of Thai massage and therapy. Centered around a stylized "B", the emblem is surrounded by a symmetrical floral mandala, a nod to traditional Thai patterns and balance. The design exudes calm and spiritual elegance, making it a perfect fit for a wellness brand.
With a focus on timeless luxury and holistic wellness, the logo was crafted to perform beautifully across multiple applications wood engraving, metal signage, embossed prints, and full spa product branding. Its clean form ensures clarity while retaining cultural richness.
The branding palette and layout communicate softness, purity, and professionalism. This visual identity creates a sensory link between brand and experience, assuring clients they are stepping into a space of peace, care, and traditional expertise.