Homepage: ability for customer to quickly understand our product - socks that combine performance running technology with the fashion of a dress sock. Highlight our custom sock option. Ability to easily navigate to our different collections (men's, women's, bundles, wedding).
Collection pages: Ability to add socks from the collection page, without having to click into individual product, variations of each sock style, clean and clear layout
Individual item page: Once customer clicks on product from collection page.
Custom Socks: Compelling page that explains our wholesale/customization options, emphasis on wedding industry, lawyers, consultants, etc.
About: Our story, and our socks.