I was approached by an American based Matcha tea company to re-brand their existing identity. The objective was to give the brand a younger & more original feel, the aim was to help promote their brand and product by shifting the brands positioning to align better with their mission.

Moo's mission is to share the wealth of health from nature with the world. We have built the brand to be fun/playful, forward thinking and educational for all those interested or excited about Matcha Tea.