kurtedelbrock got their new product packaging by running a design contest:
Bottle design for luxury shampoo and conditioner line
Check out kurtedelbrock's Product packaging contest…
Cosmetics & Beauty
Skabu is an organic shampoo and conditioner line. Our target audience is affluent women between the ages of 30-60 who are educated on the benefits of holistic hair care products. Persona-wise, this audience typically shops at premium grocery stores and independently-ran boutiques, and focus on healthy living with organic and high quality foods. Here's how we describe ourselves: More than hair care, Skabu is selectively curated with the highest quality organic ingredients for powerful results in transforming your look. Comprised of fair-trade, organic essential oils and restorative nutrients, Skabu is designed to replenish natural beauty with globally-sourced vital minerals. Our brand targets the following ideals: * Trendy * Stylish * Luxury * High Quality * Anti-Aging The design needs to be extremely high-end as the product will be expensive, so we need a package design that has a strong emphasis on luxury, quality, and trendy design.
What's your vision?
We would like a silkscreen bottle design for an 8 oz. tube. The tube will have a matte finish, so it will not be glossy. You'll find a picture of the tube attached. We need both the front and the back of the bottle designed. You'll also find a template for the design that you can use. We would like the design to use a maximum of three colors, but it can definitely use only one or two colors if needed. We're still in the process of designing a final logo, so for now, use the logotype "skäbu" in Helvetica Neue Bold, 52 pt, -7% character spacing.
One potential idea we have is trying to incorporate art deco elements into the bottle design. The Shampoo and conditioner bottles should also be complementary in that the design continues from the shampoo to the conditioner, and each is one half of the overall look (see Acure example). Here is an example of art deco that you can use for inspiration: https://www.google.com/search?q=art+deco+decals&safe=off&client=safari&rls=en&biw=1273&bih=604&source=lnms&tbm=isch&sa=X&ved=0CAcQ_AUoAmoVChMIpc2-2fW1xwIVERiSCh0GsgSY http://www.shutterstock.com/pic-220002349/stock-vector-abstract-seamless-art-deco-vector-pattern-texture.html?src=pp-same_artist-220002355-A1Jy1ogxU4p4618F8YvSTQ-2 http://www.shutterstock.com/pic-126475913/stock-vector-elegant-background-with-lace-ornament-and-place-for-text-floral-elements-ornate-background.html?src=A1Jy1ogxU4p4618F8YvSTQ-2-51 http://www.shutterstock.com/pic-232209100/stock-vector-gold-on-black-seamless-geometric-pattern-based-on-triangle-forms-in-art-deco-style.html?src=A1Jy1ogxU4p4618F8YvSTQ-2-24 http://www.shutterstock.com/pic-158497040/stock-vector-art-deco-style-repeat-pattern-wallpaper.html?src=A1Jy1ogxU4p4618F8YvSTQ-2-39 http://www.shutterstock.com/pic-159150449/stock-vector-vintage-background-retro-style-frame-s.html?src=A1Jy1ogxU4p4618F8YvSTQ-2-23 Note that there's a template for the package design in the attachments.
$1,399 Custom package
Every design category has flexible pricing for all budgets. Product packaging starts at €409.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product packaging.
Designers across the globe delivered design magic.
kurtedelbrock collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Excellent experience! Nanoz was easy to communicate and did an exceptional job on the design! She implemented edits quickly and was very responsive. We are very pleased with her work, and will work with her on future projects. Highly recommend!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
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