touchedbynature got their new product label by running a design contest:
New product label wanted for Touched By Nature Ltd
Check out touchedbynature's Product label contest…
Cosmetics & Beauty
We are a manufacturer of quality, environmentally friendly, natural, personal care products. We aim to make products that do not use any artificial additives, synthetic ingredients, or any materials that are harmful to people or the environment. Our main target market is adult female, middle class, educated, 25 +, environmentally friendly and health conscious. Our product is unisex so label should also appeal to men.
What's your vision?
We are looking for new product label and logo design for a natural deodorant stick. The new label will be used should be generic enough to cater for future products. We prefer a design that will convey the image of a professional, reputable and reliable company. The design should have a nature theme with positive energy and should have a premium look. We would like to have green and blue as the primary colors. Other colors can be used to complement or contrast as you see fit. There will be 3 panels on the label, left, center & right panel. The content on the left and right panels will be primarily information/instruction on the use of the product. The centre panel will be the most significant aspect of the label. It should contain layout, color & graphics/images that will attract the attention of potential buyers. Shelf appeal is very important – the label and brand should jump out. The centre panel should be on a coloured background. The centre panel width should be slightly less than the width of the container around 35-39 mm so it is rectangular to enhance the slim line look. The side panels can be greater than this. The labels will be used on white plastic bottles with white cap – see attached photos. The dimensions of the container are 89mm height x 43 mm diameter. The dimensions of the label are 43 x 130mm. We do not have an existing logo, so please include a logo for our company name “Touched by Nature". We are looking at something similar in attached draft examples. We have included photos of some centre panel designs on containers. We really like the draft design on the middle sample with the plant image on the white background. Image doesn't have to be real, it can be stylised. Please include the barcode on the label. See attached information guide for barcode dimension requirements and barcode image file. Please reduce the original barcode to 80% which is the minimum reduction. See page 49-50 in guide for actual dimensions. Print Requirements • All fonts converted to outline paths (filled shapes) • All text at least 3mm from edge • All images embedded (not linked) • A bleed of at least 3mm • An outline of the cutting line for any non standard shapes • Minimum resolution 300 dpi • Convert RGB images to CMYK colour Accepted File Types – PDF, AI, EPS, PSD, JPG, and TIFF. Our preferred file type is PDF.
Winning designer can look forward to future projects from us as we develop our range. We would like it to be a win/win situation for both parties. We are open to all new ideas and please do not be limited by the draft examples. We are looking for a label with the “Wow” factor.
A$299 Bronze package
Every design category has flexible pricing for all budgets. Product label starts at €269.
Full copyright with production-ready files for digital and/or print.
It all began with a design brief.
A quick, interactive guide helped them understand their design style and captured exactly what they needed in their product label.
Designers across the globe delivered design magic.
touchedbynature collaborated with designers to refine their ideas
When design entries come in, you can rate them so designers know what you’re looking for in your logo design.
99designs has great collaboration tools so you can pinpoint and capture your ideas
And then… they selected a winner!
Along the way, they met lots of talented designers…
We think contests are a super fun way to get design.
Recently completed contests:
Women for face and hair. Man for addressing anti inflammatory skin conditions
Our target audience: Age 25-45 Gender Female Location Estonia Income level above average/ average
Mainly women between 32 and 64.
Anyone looking for a natural product to help with Acne Scars, Stretch Marks, Body or Face Acne.
Check out other cosmetics & beauty design inspiration
We love talking design:
5 days ago | 16 min read
6 days ago | 8 min read
11 days ago | 11 min read