The best labels have one thing in common: they make their products stand out on shelves, even when they’re standing among crowds of competitors. Think of how many times you’ve tried a new food or brought home a cool craft beer because it had an interesting label. That’s a talented designer’s work in action.

You want your product to get snatched off store shelves. We want it to, too. So we put together this list of the top freelance label designers to hire in 2021.

The 10 best freelance label designers for hire in 2021

  1. 1
    • Product packaging
    • Product label
    • Book cover
    • Other packaging or label
    • Logo design
    • Other design
    • Illustration or graphics
    • Logo & brand identity pack
    • Postcard, flyer or print
    • Banner ad
    • Web page design
    • T-shirt
    • Other clothing or merchandise
    • App design
    • Merchandise
    • Poster
    • Other web or app design
    • Other business or advertising
    • Other art or illustration
    • Logo & business card
    • Infographic
    • Card or invitation
    • Business card
    • 3D
  2. 2
    • Logo design
    • Logo & brand identity pack
    • Product packaging
    • Product label
    • Logo & brand guide
    • Logo & social media pack
    • Logo & business card
    • Other design
    • Poster
    • Postcard, flyer or print
    • Other packaging or label
    • Illustration or graphics
    • Clothing or apparel
    • Business card
    • Web page design
    • T-shirt
    • Sticker
    • Other clothing or merchandise
    • Other business or advertising
    • Menu
    • Cup or mug
    • Character or mascot
    • Brand guide
  3. 3
    • Logo design
    • Product label
    • Product packaging
    • Logo & brand identity pack
    • Logo & business card
    • Postcard, flyer or print
    • Logo & social media pack
    • Other packaging or label
    • Business card
    • T-shirt
    • Sticker
    • Brand guide
    • Menu
    • Illustration or graphics
    • Brochure
    • Web page design
    • Other clothing or merchandise
    • Other business or advertising
    • Banner ad
    • Stationery
    • Other design
    • Social media page
    • Other web or app design
    • WordPress theme design
    • Poster
    • Other book or magazine
    • Other art or illustration
    • Logo & hosted website
    • Infographic
    • Icon or button
    • Clothing or apparel
    • Car, truck or van wrap
  4. 4
    • Product label
    • Logo design
    • Product packaging
    • Illustration or graphics
    • Other packaging or label
    • T-shirt
    • Logo & brand identity pack
    • Poster
    • Other art or illustration
    • Banner ad
    • Signage
    • Postcard, flyer or print
    • Other web or app design
    • Other design
    • Other clothing or merchandise
    • Merchandise
    • Logo & brand guide
    • Email
    • Clothing or apparel
    • Character or mascot
    • Business card
    • Album Cover
    • 3D
  5. 5
    • Logo design
    • Product label
    • Logo & brand identity pack
    • Logo & business card
    • Illustration or graphics
    • T-shirt
    • Logo & social media pack
    • Other art or illustration
    • Other design
    • Logo & brand guide
    • Stationery
    • Product packaging
    • Book cover
    • Website builder
    • Other clothing or merchandise
    • Clothing or apparel
    • Business card
    • Brand guide
    • Other packaging or label
    • Other business or advertising
    • Facebook cover
    • Cup or mug
    • Brochure
  6. 6
    • Product packaging
    • Product label
    • Other design
    • Other packaging or label
    • Logo design
    • Stationery
    • Banner ad
    • 3D
    • Logo & brand identity pack
    • Other business or advertising
    • Card or invitation
    • Landing page design
    • Business card
    • Brand guide
  7. 7
    • Product label
    • Product packaging
    • Other packaging or label
    • Logo design
    • Postcard, flyer or print
    • Logo & brand identity pack
    • Illustration or graphics
    • Logo & social media pack
    • Other business or advertising
    • 3D
    • Banner ad
    • Other web or app design
    • Other art or illustration
    • Business card
    • Brochure
    • Poster
    • Other design
    • Infographic
    • Web page design
    • Sticker
    • Stationery
    • Clothing or apparel
    • Brand guide
    • Signage
    • PowerPoint template
    • Logo & hosted website
    • Logo & business card
    • Icon or button
    • Facebook cover
    • Email
  8. 8
    • Product packaging
    • Product label
    • Postcard, flyer or print
    • Other packaging or label
    • Infographic
    • Illustration or graphics
    • Brochure
    • Logo design
    • Banner ad
    • Other design
    • Other business or advertising
    • Poster
    • Menu
    • Signage
    • Other book or magazine
    • Facebook cover
    • Clothing or apparel
    • Web page design
    • T-shirt
    • Other web or app design
    • Other clothing or merchandise
    • Icon or button
    • Email
    • Car, truck or van wrap
    • Business card
    • Book cover
  9. 9
    • Logo design
    • Logo & hosted website
    • Product label
    • Other design
    • Product packaging
    • Illustration or graphics
    • Logo & brand identity pack
    • Logo & business card
    • Other packaging or label
    • Business card
    • T-shirt
    • Web page design
    • Other art or illustration
    • Stationery
    • Poster
    • Icon or button
    • Character or mascot
    • Logo & social media pack
    • Tattoo
    • Signage
    • Postcard, flyer or print
    • Other clothing or merchandise
    • App design
    • Clothing or apparel
    • Brand guide
    • Banner ad
  10. 10
    • Product packaging
    • Product label
    • Other packaging or label
    • Logo design
    • Postcard, flyer or print
    • Other design
    • Illustration or graphics
    • Car, truck or van wrap
    • T-shirt
    • Sticker
    • Signage
    • Other business or advertising
    • Merchandise
    • Logo & business card
    • Brochure
    • Logo & brand identity pack

How did we choose these as the top label designers?

We know label design is important because it builds brand loyalty for life. Here’s what we looked for when we chose our top 10 label designers:

1. Design quality

gin bottle label
label design by Wooden Horse

When a designer joins 99designs, an expert from our team evaluates their portfolio and considers the conceptual thought, technical execution and knowledge of design principles present in their work. They then assign the designer one of three levels:

  • Top Level
  • Mid Level
  • Entry Level

A designer’s level is displayed on their portfolio, so you can easily see if you’re working with someone with lots of experience and design chops or someone up-and-coming.

2. Label design experience

Somebody could be a great illustrator, but not necessarily a top notch label designer. A label’s gotta catch eyes’ attention and lead them to pick up the item bearing it. In addition to looking at overall quality, we specifically vetted each designer on this list to make sure they had experience with and specialized in label design.

3. Professionalism

There’s more to being a top quality freelance designer than having a strong portfolio. A top level label designer communicates with the client throughout the design process, delivers on time and is generally good to work with. So we took past customer experiences into account to make sure all of our recommended label designers are professionals in service as well as design.

Are you ready to hire a fantastic label designer?

If you’ve got a product, it needs a label that’ll stand out on shelves. Don’t let your work disappear behind a boring label. If you don’t think any of our picks can do your product justice, search 99designs for one who can.

Want more label designer choices?
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